1. Realize what social media really has become. Social media isn’t just for teenagers to post about their crushes. It’s the main way that most people of many demographics communicate. It isn’t something you should attempt in a lazy, occasional way. Social media should be taken seriously, regardless if you’re a multi-million dollar company, a startup, or a blog.
2. Similarly to number 1, blogs need to be taken seriously. They are not simply live journals anymore. Blogs influence opinions, they are a news source, they have power, and many of them earn hundreds of thousands of dollars and have millions of views every year. MILLIONS. Understand the blog world. The success of your eCommerce site will depend on it.
3. Promotions and launching new products can reach new places and boost sales. You’d be surprised how far a Christmas promotion can take you. This goes for blogs as well…
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